Position: Creative Director
Skills: Art direction, graphic design
Cheshire East Council wanted to highlight the importance of equality & diversity across the county and share their policy on the subject. We were tasked to bring the subject to life visually and create campaign materials to drive the message home.
Partnering with our amazing illustrators, Torso Vertical, we set about a series of characters to epitomise the nine ‘protected characteristics’ that the policy covers. The results are a bright and friendly raft of materials which are recognised county-wide.
“We were very pleased with the work 19 Grams did for our Equality & Diversity project. We gave them a challenging spec: to design images representing the nine ‘protected characteristics’ and they did a brilliant job” – Claire Collins, Cheshire East Council